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Are you an eCommerce business in need of extra cash for inventory or marketing?
My guest today is Jay Puentes, Sales & Business Development Leader at Wayflyer. Wayfler provides flexible funding and actionable insights to the world's fastest-growing eCommerce businesses. They help businesses worldwide reach their growth potential by providing financing & analytics solutions to improve cash flow, drive sales & optimize supply chains.
Jay joined Wayflyer in 2021 from fintech start-ups ChargeAfter, headquartered in NYC, and GreenSky, headquartered in Atlanta, where he primarily focused on the eCommerce space.
In this episode, you’ll hear about how Wayflyer determines who and how much they will fund with unsecured cash deposited directly into your bank account. Wayflyer should be considered as a complementary source of funding, for primarily inventory and marketing, outside of your typical lines of credit or open facilities. While they have provided capital ranging from $10,000 to $20 million, their average customer requires in the $200-$300,000 range. And as Jay points out, even if you don’t qualify today, you may reach a qualifying level in just a few more months.
The “NexxtLevel Brands Podcast’ is hosted by G. Steven Cleere, Founder and “Chief Pot Stirrer” of NexxtLevel Brands. This show focuses on disruptors and thought-leaders from the Entrepreneurial Food, Beverage, and CPG Industry, but we also share tips from veterans and key suppliers that may help fellow CPG professionals achieve their goals.
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