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Tim Angelillo is the Founder and CEO of Sourced Craft Cocktails, a craft cocktail home delivery service. The Austin-based company currently serves customers from 10 US states and enterprise clients like Tinder and Grubhub.
Tim has vast experience in running divisions of publicly traded companies and has worked with companies like Yahoo! and Time Warner. He has also founded different startup businesses in Austin, Texas.
How Tim Angelillo came up with the idea for Sourced Craft Cocktails
The history of prohibition and the three-tier regulatory system for the alcohol industry in the US
How Sourced Craft Cocktails enables the legal distribution of alcohol in a curated cocktail format
Tim explains how he started his business, how delivery works, and how the company differentiates itself from other brands
How selling tons of alcoholic brands in-store affects your shopping experience
How Tim distributes his cocktails in different counties
The strategies Tim used to market his products to the right audience
How Sourced Craft Cocktails was impacted by the COVID-19 pandemic
How to find Sourced Craft Cocktails
Steve Cleere and Tim's thoughts on meeting customer expectations and investing in your team
Tim's advice to fellow entrepreneurs on building great CPG brands
Regulations in the US sale and distribution of alcoholic beverages have been in existence for a long time. These rules often prohibit some practices in the industry that make it difficult for brands to market and distribute their products.
For Tim Angelillo, his secret to growing a thriving business has been focusing on serving customers in a more convenient way. He does this by delivering curated cocktails to his customers across different states and by working with different companies to market his services. So, how can you do this, too?
In this episode of the NexxtLevel Brands Podcast, Steve Cleere is joined by Tim Angelillo, the Founder and CEO of Sourced Craft Cocktails, to talk about Tim’s company and the challenges faced by alcohol brands in the US. They also talk about the history of the three-tier regulatory system in the US, the distribution of alcoholic beverages in retail stores, and the strategies Tim uses to market to his target audience.
Our podcast today is sponsored by Kitchen2Shelf, the educational arm of NexxtLevel Brands. Kitchen-2-Shelf provides online and in-person courses and workshops for CPG entrepreneurs at any stage of growth.
Whether you're an early-stage startup, a local growing business, or if you want to just expand your distribution to a national level, Kitchen-2-Shelf can help you learn what you need to know to grow.
Visit their website to get access to some free tools that can help you understand where your business stands.
Contact them today to find out how they can help you grow your brand and expand your business to reach its full potential.
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