Encore Presentation: Baking Up Better-for-You Brownies - dalci on the NexxtLevel Brands Podcast!

February 15, 2024 00:37:24
Encore Presentation: Baking Up Better-for-You Brownies - dalci on the NexxtLevel Brands Podcast!
NexxtLevel Brands Podcast
Encore Presentation: Baking Up Better-for-You Brownies - dalci on the NexxtLevel Brands Podcast!

Feb 15 2024 | 00:37:24

/

Hosted By

G. Steven Cleere

Show Notes

Encore Presentation: Najwa Khan is the Founder of dalci, a line of gut-healthy brownies. Najwa started the company after struggling to find healthy snacks that could satisfy her craving for sweets. She has over 10 years of experience in the health and wellness space, having worked in various roles for nonprofits, market research firms, healthcare and technology startups, and DTC wellness brands. She also has a master's degree in public health.

Here’s a glimpse of what you’ll learn: 

What drove Najwa Khan to CPG entrepreneurship?

How Najwa started making brownies at home and how she used focus groups to validate her product

Did Najwa prepare a business plan when starting her business?

Najwa explains how she built an e-commerce store and how she handled fulfillment during the COVID-19 pandemic

How Najwa marketed her business through social media, built a community, and bettered her customers' experience 

What does dalci stand for?

The biggest challenge Najwa has had to overcome while growing her business

Najwa outlines dalci's processes for shipping, storage, and production

Najwa talks about dalci's future products, how she built her team, and her plans to start selling on Amazon

Najwa's advice to fellow entrepreneurs on starting a business

In this episode...

Are you in need of a healthy sweet? Are you looking for a gut friendly and healthy dessert that you can enjoy without worrying about eating too much sugar and carbs? 

Living a healthy lifestyle doesn’t mean that you have to stop eating indulgent foods completely. For Najwa Khan, a gut friendly brownie is a great alternative to the decadent desserts out there. She believes in helping people understand sugar and carbs instead of fearing them—and so, her line of organic, non-GMO, gluten-free, and gut-healthy brownies was born.

In this episode of the NexxtLevel Brands Podcast, Steve Cleere is joined by Najwa Khan, the Founder of dalci, to talk about building a gut-friendly, healthy, and better-for-you dessert brand. Najwa explains what inspired her to start the brand, talks about the challenges she has faced growing the business, and shares her future plans for dalci. Stay tuned.

Subscribe and Listen on:

iTunes

Spotify

Stitcher

Google Play

Deezer

iHeartRadio

TuneIn

Amazon Music

Resources Mentioned in this episode

 

dalci

Najwa Khan on LinkedIn

 

 

Cool News: The NexxtLevel Brands Podcast has just been named as one of the Top 15 CPG-Themed Podcasts on the web at Lucky #7!!! You can get more information about Feedspot and how you can watch more of your favorite shows here: Top CPG Podcasts. Thanks to Feedspot, Rise25 and our Production Team!

 

Other Episodes

Episode

March 25, 2021 00:34:39
Episode Cover

A Crazy-Good Snack Idea - Mary's Gone Crackers on the NexxtLevel Brands Podcast!

Carla King is the Senior Marketing Manager at Mary's Gone Crackers, a snack company that uses only whole, plant-based ingredients. She is a talented...

Listen

Episode 1

October 03, 2024 00:44:27
Episode Cover

Best of - Wundernuggets and Crafty Counter, with Hema Reddy- Original June 2019

Hema Reddy is the Founder and CEO of Crafty Counter, a food company that specializes in nutrient-dense food that also is pleasing to the...

Listen

Episode

December 01, 2022 00:42:12
Episode Cover

Round 2: Catching up with Hector Saldívar of Tia Lupita Foods

Today I’m welcoming back Hector Saldivar, founder of Tia Lupita Foods. I last spoke to Hector in November of 2020, and I’m excited to...

Listen